typographic identity, part final

We've reached an end. This is my final design for my typographic identity.

Things it is meant to convey-
tall, thin, simple, reserved, basic

typographic identity, part tres

Typographic identity is hard, yeah?

These two shots are of the two original ideas I took and played with more. 

Here, we find shots of the five different ideas I'm considering as my identity. I haven't made a decision yet. I'm going to sleep on it and decide by Tuesday, when I have to get it printed. So, we'll see.

typographic identity, part deux

These are the iterations of the four concepts I chose from sketching. The top two were from my original set of sketches; the bottom two were from a second set of sketches I did in class on Wednesday.

In clockwise order, starting in the upper left corner, the fonts used to create the marks are Avenir Book, Futura Book, and Helvetica Neue Ultralight. I think all four concepts convey similar things from my list of words describing myself. I see most of them as simple, fairly basic in look, at least at first glance, in most cases, and solitary. They aren't ornate - I feel like script cursive fonts are the furthest thing from who I am. I relate to the private, organized feel that some of the Avenir and Futura marks possess. I also think the Helvetica marks contain a lot of these qualities, but I'm also on board with these ideas because I find lightweight typefaces to be super eye candy. I love them, so I naturally like these marks.

Making the marks was relatively simple. Illustrator wasn't hard to use, as I expected it to be. Sometimes, I don't like Illustrator, so that's what I anticipated. However, I was pleasantly surprised.

typographic identity

Just some progress on this project. Who doesn't love making typographic identities for yourself?

This is the list of words that I had come up with prior to starting the sketches- 

love 

red 

heart 

simple 

funny 

tall 

thin 

awkward 

private 

solitary 

reserved 

watcher 

listener 

hesitant 

devoted 

over-thinker 

scattered 

stressed 

chaos 

organize 

details 

perfection

laugh 

quiet 

outgoing 

yearbook 

theatre 

teaching 

high schoolers 

christ 

faith 

hope

not ornate

basic

layers

straight forward

not vulnerable

These are the 30 thumbnails that I came up with using the four different typefaces I chose. Those four typefaces were Futura Book, Avenir Book, Helvetica Light Condensed, and Chapparal Pro. I saw each of the sans serif fonts as tall and thin, simple looking, and cleanness about them. Helvetica had a stressed, kind of chaotic feel about it because of the condensed weight. Futura has a connotation of perfection, so I picked that because of my desire to try to make things "perfect."Avenir had a very basic quality about it when I saw the typeface. I picked Chapparal Pro because of how awkward it appeared to me. It does possess a sturdiness and straight forwardness about it, but the odd quirks - the slant present in most of the stems, the combination of bracketed and slab-like serifs - made me see the typeface as an awkward, funny kind of typeface.

I think the thing that influenced my sketches most was the idea of possessing two sides to yourself. I think that the way I perceive myself is different from how others often perceive me. That was something that I started playing with a lot in the sketches.